Catch a flight, run an ad.
Use the same company: As you may or may not know, United Airlines has its own ad network, Kinective Media.
In addition to running personalized ads with first-party data, it seems United Airlines is also planning to add programmatic ads to its offering in the near future.
Which is great, but just so you’re aware, the US Department of Transportation is also currently reviewing United Airlines’ privacy practices. Security measures are strict for airlines…
If you’re in an industry where knowing the travel information of your customers is important, this could be a good network for you. If not, it might not be worth the trouble.
To clarify: Elon took the stage to explain the vision and principles behind X Ads, including how X targets users, and how it views ad safety.
He even pitched X as the platform to use for reaching influential business leaders.
It’s worth reading the summary of his comments if you’re running ads on the platform.
Of course, he also spoke about several other topics. You’ll see what we mean…
