Stacked Marketer Pro
Psychology of Marketing
Subscribe

Delivered fresh every weekday, our carefully curated digital marketing news, tech, and actionable advice can be consumed in 7 minutes or less.

The Digital Markets Act isn’t playing around

The EU is putting big tech companies under one big microscope.

Ever since the Digital Markets Act (DMA) went into effect, the EU has been scrutinizing companies like Apple, Meta, and Alphabet.

Specifically, the EU is investigating things like App Store rules, browser choice screens, and fee structures over the next 12 months.

If anything is amiss, the Commission won’t hesitate to drop a fine.

… And this is probably just the beginning. If you’re in the EU, you’ll probably want to keep tabs, since the pressure could affect how these platforms run ads, offer features, and more.

Good thing there’s a newsletter for that, right? Wink wink.

Continue Your Journey

New Reddit and Windows ads, another cookie update, and more

25. April 2024
2 min read

Shopping? On Reddit? Sure, why not: Reddit’s new Dynamic Product Ads are currently in a public beta, but apparently early tests have shown a 1.9x greater ROAS compared to conversion campaigns. They come with prospecting and retargeting capabilities built-in, which is nice. And supposedly the placements help you meet customers in their buying journey at…

Meta increases users and revenues, and TikTok is officially banned

25. April 2024
2 min read

Hope you like rollercoasters, because this one’s got some fast turns… Clanking up: Meta just released its Q1 earnings reports, and things look mostly good. Ad impressions increased by 20% across all apps, and ad revenues were up 27% year over year (YoY), so presumably marketers are seeing decent results from their campaigns. Of course,…

Just in: Spotify’s Q1 reports

24. April 2024
1 min read

Seems Spotify had a pretty good quarter… The platform’s monthly active users (MAU) grew 19% year over year (YoY). When you put that into numbers, it comes to 615M MAU. That’s a lot of music fans. Spotify runs self-serve ads, which means if you want to get your ads in front of a chunk of…